Bot traffic isn’t just digital background noise — it’s a serious threat to the integrity of your analytics. For any business that relies on data to drive decisions, bots can quietly distort everything from performance metrics to strategic direction.
With the rise of AI, bots are becoming even more common than before. However, bots don’t become customers. They don’t engage with your content meaningfully. But they do show up in your dashboards, inflating traffic, skewing engagement metrics, and lowering conversion rates. This creates misleading signals and causes teams to chase false patterns.
When bot traffic pollutes your analytics, the impact is felt across the board:
In short: garbage in, garbage out. Cleaner data leads to smarter decisions, better marketing, and more reliable growth. Don’t let bots hijack your insights — invest in data quality, and every part of your business benefits.
We are delighted to say that Nocodelytics users do not need to do anything to enable bot filtering. We rolled out the feature in a private beta in April, and are making it available to all customers today. There is no additional cost, and you do not need to opt in.
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