See what's popular amongst your users and what's trending, so you can make it easier for your users to find and improve their experience.
Tracking searches shows you some of the things people want that you may not have. See niche terms and and build content or features based on those.
Understand what phrases are used and adapt your content to suit the language of your audience, giving you a better chance at ranking in search engines.
"The Webflow integration is far beyond anything on the market and lets us figure out interesting and useful metrics like which items in a collection are most popular! Our analytics stack going forward will be purely GA and Nocodelytics."